CZINKOTA,MICHAEL R. <br/><br/>
MARKETING MANAGEMENT 

 - 2ND 
 - 2002a  THOMSON  2002b  2002c 
 - 598 
<br/><br/><label>ISBN: </label>9789812403667 
<br/><br/><label>Dewey Class. No.: </label>650  / MAR-C