MARKETING MANAGEMENT (Record no. 50609)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00367nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260206132822.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260206b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978936159974 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | MUIT |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING MANAGEMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | SECOND |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | NEW DELHI |
| Name of publisher, distributor, etc. | PEARSON |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 23.6 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | GUPTA PRACHI |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference Book |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Lost status | |
| Withdrawn status | Collection code | Home library | Current library | Shelving location | Cost, normal purchase price | Full call number | Accession no. | Koha item type |
|---|---|---|---|---|---|---|---|---|
| School of Engineering | Maharishi School of Business & Management (Lucknow) | Maharishi School of Business & Management (Lucknow) | R64S2 | 410.00 | 658 | 9388 | Reference Book |
