BRAND MANAGEMENT TEXT AND CASES (Record no. 26332)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00407nam a2200181Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250730120819.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200615s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9798174464803 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | MUIT |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 650 |
| Item number | BRA-V |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | VERMA,HARSH V |
| 245 #0 - TITLE STATEMENT | |
| Title | BRAND MANAGEMENT TEXT AND CASES |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2ND |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | EXCEL BOOKS |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 477 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | School of Management | Central Library, MUIT, Lucknow | Central Library, MUIT, Lucknow | R66S1 | 06/15/2020 | 1 | 658 | SOM0466 | 12/13/2024 | 10/12/2023 | 06/15/2020 | Reference Book |
